The When Diet:

While Todd Easton, Ph.D., was pursuing his degrees from Brigham Young University, Stanford University and Georgia Institute of Technology, he never envisioned using his skills or his Ph.D. in Industrial and Systems Engineering to write a diet book.

However, when Todd Easton's own weight became a major personal concern, he solved his problem the only way he knew how, by using mathematical optimization. His weight loss results were so impressive that he wrote The When Diet: Mathematically Optimizing Eating and Exercise for Weight Loss to help others achieve the same results.

Todd Easton, Ph.D., a Kansas State University associate professor in the Industrial and Manufacturing Systems Engineering Department, clearly outlines the mechanics of The When Diet and backs up every assertion with sound mathematical and scientific analysis to showcase the expected outcome. Amid complex and often confusing diet books, The When Diet stands out as a thoroughly researched and practical book for any lifestyle.

The When Diet maximizes weight loss while minimizing the restrictions on everyday eating habits.

Anyone who groans as they look at the scale or finds that their pants have shrunk from last year will enjoy the no nonsense approach in The When Diet.